At pMD, the role of an Account Executive (AE) is very exciting! If you’ve kept up with our blog, or have interacted with our team members, you know that travel is essential to our company. We are rarely ever confined to a cubicle. Often, you can find our team scattered across the U.S. and at times attending several meetings in different cities and different time zones within a 24-hour period! While a lot of this travel is focused on our current customers, there is a large need for us to travel to prospective customers as well.
pMD AEs take a different approach to sales. We spend a great deal of time understanding the prospective customer’s current workflow and assessing whether any one of our suite of products would be a good fit for them. At pMD, you learn to ask a lot of questions and the logic behind that is intentional. Our product is by no means one-size-fits-all and is all very customizable. For example, a cardiology group in Southern California may use our Charge Capture product very differently than another cardiology group in Northern California. So, asking a multitude of questions is imperative to learning more about your potential customer and how pMD can be customized for them.
Since 1998, our team has prioritized travel and has witnessed the positive impact first-hand. A solid face-to-face meeting is invaluable when comparing to a 30-minute phone conversation. I’ve personally experienced the benefits of in-person meetings and can attest that traveling to prospective customers helps to build trust, inspire positive conversations, and ultimately build strong(er) relationships. While you’re on the road, it’s important that you’re maximizing that face-to-face time.
Traveling should never feel like a burden. At times, it can be exhausting and time-consuming but only if you allow it to be. Here are some helpful tips and tricks to make your future travel escapades more comfortable, more efficient, and ultimately more rewarding!
I’ve personally found that these tips promote a more efficient way to travel, which saves you time and keeps you sane! What can you do with more time? It provides you the opportunity to visit more prospective customers and spend quality time listening to their needs. If you build a relationship and develop trust with prospective customers early on, they will ideally become happy, new customers! Happy, new customers translate to a happy pMD team! If you have any questions or would like to find out more about pMD's suite of products, which includes our MIPS registry, charge capture, secure messaging, and care coordination software and services, please contact pMD.